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Video Producer

J  o  b    D  e  s  c  r  i  p  t  i  o  n

 

 

Job Information

Title:

Video Producer

Market Range:

MR18

Approved Date:

3/5/2021 11:03:08 AM

FLSA:

Exempt

EEO Code:

PROFESSIONALS

Career Level:

P2

Career Level Description:

Professional Level 2

Job Code:

100728

Job Family:

Communications

Sub Family:

Multimedia

 

Primary Purpose

Works as part of the Communications Office team to produce high-quality, brand-compliant video assets for distribution on Wake County's various digital channels: wakegov.com, social media accounts, cable access and emerging/future channels.

 

Essential Functions

 

 

Priority

% Time

•

Performs image and audio acquisition, editing and publishing of videos to expand the reach of the county’s message and connect with the target audience in a unique way.

1

60%

•

Leads the brainstorming and planning process for video projects, developing plans that clearly state project goals, participant roles, intended audience and the defined message.

2

20%

•

Schedules video shoots with staff, stakeholders and partners.

4

10%

•

Works with other Communications Office staff to effectively place and promote the videos on social media, the web and other Wake County channels.

5

5%

•

Manages and maintains production gear, editing workstation and studio.

6

5%


Position(s) may perform other duties in addition to the above as assigned by management.

 

*IMPORTANT* In the event of an emergency, as determined by the County Manager or designee, participation in preparedness and response operations should be expected. Employee may be required to fill a temporary assignment in a role different from standard duties, work hours and/or work location in preparation for, during and after the emergency. Employee may also be required to participate in relevant exercises and regular preparedness training.

 

Career Level Dimensions

Career Level:

P2

Career Level Description:

Professional Level 2


County Impact

•

Works independently on projects/assignments that impact Work Group results.

•

Work is generally supervised and involves periodic process checks.


Innovation and Complexity

•

Responsible for making adjustments or recommended enhancements in systems and processes to solve problems or improve effectiveness of the Work Group.


Communication and Influence

•

Typically communicates within or outside the Work Group to provide information requiring some explanation or interpretation to reach agreement.


Leadership

•

May provide guidance and assistance to entry level professionals or support staff.


Knowledge and Experience

•

Requires practical knowledge of the Work Group typically obtained through advanced education combined with experience.


Qualifications


Required Education

•

Bachelor's degree


Required Experience

•

Two years of experience in video production, media technology or communications


Qualification Equivalency

•

Equivalent education and experience are accepted


Preferred Experience

 

Years of Experience

Experience Details

 

•

5 Years

Experience in video production, media technology or communications

 

•

1 Year

FAA Remote Pilot Certificate

 


Preferred Licenses and Certifications


Knowledge, Skills and Abilities

•

Demonstrated ability to use video storytelling to convey important messages, educate target audiences and deliver calls to action that generate results.

•

Strong understanding of how camera gear and lighting equipment works and the ability to troubleshoot when problems arise.

•

Excellent interpersonal skills and the ability to form trusting relationships with colleagues inside and outside of the organization.

•

Advanced critical thinking and problem-solving skills.

•

Proven project management skills with the ability to multi-task and prioritize to ensure all deadlines are met.

•

Strong initiative to lead a project or campaign from start to finish with minimal oversight, while understanding when to ask questions or seek approval.

•

Creative thinking and the ability to brainstorm great ideas with others.

•

Ability to analyze complex information and synthesize it into easily understood materials that get people’s attention.

•

Ability to use video editing software, including but not limited to: Adobe Premier Pro and/or Final Cut Pro.

•

Proficient in preparing and optimizing video for delivery on various social media platforms.


An individual must be able to perform each essential duty satisfactorily to perform this job successfully. The requirements listed above are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

 

Competencies


Individual Contributor Competencies

Adaptability & Flexibility

Changes behavioral style or method of approach when necessary to achieve a goal; adjusts style as appropriate to the needs of the situation. Responds to change with a positive attitude and a willingness to learn new ways to accomplish work activities and objectives.

Attention to Detail

Thoroughness in accomplishing a task through concern for all the areas involved, no matter how small. Monitors and checks work or information and plans and organizes time and resources efficiently.

Caring

Demonstrates responsibility for the image and effectiveness of the organization.

Customer Service

Balances interests of a variety of clients, and readily readjusts priorities to respond effectively to pressing and changing demands for information, advice and assistance.  Anticipates and meets the needs of clients; achieves quality end products; and commits to continuous improvement of services.

Initiative

Does more than is required or expected in the job; does things that no one has requested that will improve or enhance products and services, avoid problems, or develop entrepreneurial opportunities. Plans ahead for upcoming problems or opportunities and takes appropriate action.


Leadership Competencies

Relationship Building

Builds constructive working relationships characterized by a high level of acceptance, cooperation, and mutual respect.


Core Competencies

Integrity

Act with honesty, transparency and respect in our interactions with co-workers and those we serve. Adhere, without exception, to laws, policies, procedures and professional standards.

Accountability

Establish high-quality standards for work. Add value. Measure results and hold self and others accountable for making progress toward desired outcomes. Take a logical and data-driven approach to decision-making.

Diversity

Believe that different backgrounds and experiences strengthen the organization and produce better results. Value inclusion across race, gender, age, religion, identity and experience, and strive to reflect in our workforce the diversity of our community.

Collaboration

Foster a work culture in which different ideas and opinions are encouraged and expected. Listen carefully and speak thoughtfully. Work together toward shared goals with mutual respect and cooperation.

Continuous Improvement

Continuously improve work processes and products. Provide a safe environment to be innovative and creative and try new things. When things don't go as planned, use it as an opportunity to learn, regroup and begin again. Provide time and resources for individuals to grow and develop both personally and professionally.

Wellness

Take proactive steps to be physically fit and healthy, emotionally strong, financially secure and socially fulfilled, while inspiring and empowering others to do the same.

Service Orientation

Commit to making a difference within the community. Actively engage in and enjoy our work. Deliver services that exceed expectations, with courtesy, politeness and sensitivity to the experiences, concerns and feelings of all co-workers and customers.



ADA Checklist

 

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions

 

 

Standard ADA Selection:

Office Environment


Physical Demands

 

N/A

Rarely

Occasionally

Frequently

Constantly

Standing

 

 

X

 

 

Walking

 

 

X

 

 

Sitting

 

 

 

X

 

Lifting/Carrying 0-10 pounds

 

 

X

 

 

Lifting/Carrying 10-20 pounds

 

 

X

 

 

Lifting/Carrying 20-50 pounds

 

 

X

 

 

Lifting/Carrying 50-100 pounds

 

X

 

 

 

Pushing

 

X

 

 

 

Pulling

 

X

 

 

 

Climbing

 

X

 

 

 

Balancing

 

X

 

 

 

Stooping

 

X

 

 

 

Kneeling

 

X

 

 

 

Crouching

 

X

 

 

 

Crawling

 

X

 

 

 

Reaching

 

X

 

 

 

Handling

 

X

 

 

 

Grasping

 

X

 

 

 

Fingering

 

X

 

 

 

Feeling

 

X

 

 

 

Talking

 

 

 

X

 

Hearing

 

 

 

X

 

Visual Perception

 

 

 

X

 

Repetitive Motions

 

 

X

 

 

Eye/Hand/Foot Coordination

 

X

 

 

 


Mental Demands

 

N/A

Rarely

Occasionally

Frequently

Constantly

Memorization/Concentration

 

 

X

 

 

Learning/Knowledge Retention

 

 

X

 

 

Preparing/Analyzing Numerical Figures

 

 

X

 

 

Use of Interfaced Commmunication Devices (Phone, Computer, Radio etc.)

 

 

 

X

 

Analyzing/Examining/Testing Data

 

X

 

 

 

Emotional/Behavioral Self-Regulation

 

 

X

 

 

Interacting with Others

 

 

 

X

 

Comprehension

 

 

 

X

 

Organization

 

 

 

X

 

Decision Making

 

 

 

X

 


Mental Capability/Cognitive Requirements

Comprehension

Understand complex problems and collaborate to explore alternative solutions

Organization

Organize and prioritize individual work schedule to manage multiple tasks and/or projects

Decision Making

Make decisions that have an impact on the immediate work unit's operations and/or services

Communication

Communicate in-depth information for the purpose of interpreting and/or negotiating


Working Environment

 

N/A

Yes

No

Extreme cold

 

 

X

Extreme heat

 

 

X

Humid

 

 

X

Wet

 

 

X

Noise

 

 

X

Hazards

 

 

X

Temperature Change

 

 

X

Atmospheric Conditions

 

 

X

Vibration

 

 

X

Computers/Monitors

 

X