Web Content Coordinator

J  o  b    D  e  s  c  r  i  p  t  i  o  n

Job Information

Title:

Web Content Coordinator

Market Range:

MR18

Approved Date:

2/5/2021 2:15:44 PM

FLSA:

Exempt

EEO Code:

PROFESSIONALS

Career Level:

P2

Career Level Description:

Professional Level 2

Job Code:

100734

Job Family:

Communications

Sub Family:

Public Relations

Primary Purpose

Administer the County's websites and various digital media platforms, from both a content and technical perspective, to ensure clear, consistent communication internally and externally.

•

Works with content contributors and other County staff to ensure Wake County's websites are functional, current and maintained according to the standards of quality and style advanced by this office.

1

50%

•

Assists with the administration of the content management system and enforcement of the taxonomy and information architecture of WakeGOV.com

2

15%

•

Works with the Internal Communications manager to administer and update content on Wake County's employee intranet website.

3

10%

•

Offers technical assistance, training and consultation to content contributors and other County staff to ensure their messages and initiatives most fully impact their target audiences.

4

5%

•

Works with fellow Digital Media Team members to implement and maintain new platforms and applications to increase the flow of information and usability of our websites.

5

5%

•

Posts relevant content online during emergency or elevated threat situations, to advise the public of safety and situational awareness.

6

5%

•

Produces and monitors analytics data to guide and inform communication efforts.

7

5%

•

Provides social media training, setting up accounts and monitoring/administering the County’s archiving tool, ArchiveSocial.

8

5%

Position(s) may perform other duties in addition to the above as assigned by management.

*IMPORTANT* In the event of an emergency, as determined by the County Manager or designee, participation in preparedness and response operations should be expected. Employee may be required to fill a temporary assignment in a role different from standard duties, work hours and/or work location in preparation for, during and after the emergency. Employee may also be required to participate in relevant exercises and regular preparedness training.

Career Level Dimensions

Career Level:

P2

Career Level Description:

Professional Level 2

•

Works independently on projects/assignments that impact Work Group results.

•

Work is generally supervised and involves periodic process checks.

•

Responsible for making adjustments or recommended enhancements in systems and processes to solve problems or improve effectiveness of the Work Group.

•

Typically communicates within or outside the Work Group to provide information requiring some explanation or interpretation to reach agreement.

•

May provide guidance and assistance to entry level professionals or support staff.

•

Requires practical knowledge of the Work Group typically obtained through advanced education combined with experience.

Qualifications

•

Bachelor's degree in Marketing, Communications, English, Journalism or related

•

Two years of experience managing content for high-volume, multi-department sites

•

Equivalent education and experience are accepted

•

5 Years

Working with Drupal, Wordpress or another related content management system (CMS)

•

Ensure the technology that supports the County’s websites is functional and that the site is maintained according to existing policies as well as standards of style and quality advanced by this office.

•

Administer and support the use of social media and other platforms and applications to maximize the impact of our websites and comprehensive communications.

•

Audit and regularly review existing web content to ensure information is timely and effective, reworking content as needed to improve the end user’s experience.

•

Keep websites updated around the clock during emergencies.

•

Train and support content contributors within the County’s content management system to ensure the publication of content that meets the County’s standards for quality and style.

•

Assist in producing and disseminating other written communications pieces as needed.

•

Keep editorial standards for digital communications updated through web content style guide.

•

Work with Digital Media Team to formulate and implement plans for using various digital media platforms and applications as part of an integrated communications effort.

•

Ensure our sites meet usability standards for users with disabilities (Section 508 compliance).

•

Respond to citizen and staff inquiries regarding digital content and technical support.

An individual must be able to perform each essential duty satisfactorily to perform this job successfully. The requirements listed above are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Competencies

Attention to Detail

Thoroughness in accomplishing a task through concern for all the areas involved, no matter how small. Monitors and checks work or information and plans and organizes time and resources efficiently.

Caring

Demonstrates responsibility for the image and effectiveness of the organization.

Customer Service

Balances interests of a variety of clients, and readily readjusts priorities to respond effectively to pressing and changing demands for information, advice and assistance.  Anticipates and meets the needs of clients; achieves quality end products; and commits to continuous improvement of services.

Consulting

Applies knowledge of policies and procedures in the area of work to advise others across the organization on critical issues.

Quality Assurance

Produces results or provides service that meets or exceeds organizational standards. May audit the work of others to ensure quality standards are met.

Reliability

Demonstrates a high level of dependability in all aspects of the job.

Integrity

Act with honesty, transparency and respect in our interactions with co-workers and those we serve. Adhere, without exception, to laws, policies, procedures and professional standards.

Accountability

Establish high-quality standards for work. Add value. Measure results and hold self and others accountable for making progress toward desired outcomes. Take a logical and data-driven approach to decision-making.

Diversity

Believe that different backgrounds and experiences strengthen the organization and produce better results. Value inclusion across race, gender, age, religion, identity and experience, and strive to reflect in our workforce the diversity of our community.

Collaboration

Foster a work culture in which different ideas and opinions are encouraged and expected. Listen carefully and speak thoughtfully. Work together toward shared goals with mutual respect and cooperation.

Continuous Improvement

Continuously improve work processes and products. Provide a safe environment to be innovative and creative and try new things. When things don't go as planned, use it as an opportunity to learn, regroup and begin again. Provide time and resources for individuals to grow and develop both personally and professionally.

Wellness

Take proactive steps to be physically fit and healthy, emotionally strong, financially secure and socially fulfilled, while inspiring and empowering others to do the same.

Service Orientation

Commit to making a difference within the community. Actively engage in and enjoy our work. Deliver services that exceed expectations, with courtesy, politeness and sensitivity to the experiences, concerns and feelings of all co-workers and customers.

ADA Checklist

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions

Standard ADA Selection:

Office Environment

Standing

X

Walking

X

Sitting

X

Lifting/Carrying 0-10 pounds

X

Lifting/Carrying 10-20 pounds

X

Lifting/Carrying 20-50 pounds

X

Lifting/Carrying 50-100 pounds

X

Pushing

X

Pulling

X

Climbing

X

Balancing

X

Stooping

X

Kneeling

X

Crouching

X

Crawling

X

Reaching

X

Handling

X

Grasping

X

Fingering

X

Feeling

X

Talking

X

Hearing

X

Visual Perception

X

Repetitive Motions

X

Eye/Hand/Foot Coordination

X

Memorization/Concentration

X

Learning/Knowledge Retention

X

Preparing/Analyzing Numerical Figures

X

Use of Interfaced Commmunication Devices (Phone, Computer, Radio etc.)

X

Analyzing/Examining/Testing Data

X

Emotional/Behavioral Self-Regulation

X

Interacting with Others

X

Comprehension

X

Organization

X

Decision Making

X

Comprehension

Understand and apply routine verbal and/or written instructions

Organization

Organize and prioritize individual work schedule to manage multiple tasks and/or projects

Decision Making

Make decisions that have an impact on the immediate work unit's operations and/or services

Communication

Communicate and exchange routine/basic information

Extreme cold

X

Extreme heat

X

Humid

X

Wet

X

Noise

X

Hazards

X

Temperature Change

X

Atmospheric Conditions

X

Vibration

X

Computers/Monitors

X